The Thing That Keeps You Awake At Night: Will Your Business Survive Or Grow Without A Website?
- Skhumbuzo Msimanga
- Mar 29, 2023
- 3 min read

What are the benefits of having a website over selling on Instagram or via Whatsapp
There are several key benefits to having a website for your beauty brand, as opposed to simply selling on Instagram, Facebook or WhatsApp.
First and foremost, a website gives your brand a more professional appearance and can help you to build trust with potential customers. With a website, you have complete control over your brand’s image and can ensure that all of your content is high-quality and engaging.
A website also allows you to track your visitors’ behavior and learn more about what they are interested in. This information can be used to improve your marketing strategy and drive more sales. Additionally, a website gives you the ability to accept online payments, which is crucial if you want to sell products or services online. Enter, passive-income.
Overall, having a website is essential for any business, but it is especially important for beauty brands. A website will help you to build trust with customers, track their behavior, and accept online payments – all of which are crucial for driving sales and growing your business.
Everyone Is Doing It, Why Wouldn’t I? The Majority Trap: Why You Shouldn’t Only Sell Your Products On Social Media Only If You're Serious About Your Business
As a beauty brand, it's crucial to have a website for many reasons. First, it gives you a place to sell your products without having to rely on social media platforms and their algorithms only. This is important because you'll have more control over the customer experience, branding, and marketing on your own website. Plus, you can track customers and sales more easily on your own website than on social media.
A website also allows you to build trust with potential customers. They can see that you're serious about your business and that you're invested in providing a good user experience. This is especially important if you're selling higher-end products like perfume, premium quality skincare or beauty services.
Finally, having a website gives you more flexibility in terms of design and functionality. You can really make it your own and create a unique space that reflects your brand identity. So if you're serious about your beauty business, make sure to invest in a strong website.
The Secret To Massive Success Is Zigging When Everyone Is Zagging. Why You Would Sell More Products Via A Website Than You Do Via Only Social Media
A lot of recently opened beauty brands are selling their products on social media through channels like Instagram, Facebook and Whatsapp. Its not secret that this works, which is why so many start up businesses are doing it now. Sadly however, the very fact that it works so well has caused market saturation and increased competition. Selling through social media is usefull and can be lucrative and beneficial. However, your entire business shouldn’t rely on that one single sales channel. Rather, its better to rely on numerous sales channels such as social media, word of mouth, print and your own website where you can literally put everything you have to offer. Having a website for your beauty brand is one of the most important things you can do to ensure success.
Here are a few reasons why this is true.
A website gives your beauty brand a professional image.
A website allows you to control the message about your brand and products.
A website provides an easy way for customers to find and purchase your products.
A website gives you the ability to track customer behavior and understand what they want.
A website allows you to offer special promotions and discounts to customers. Six. A website provides a place for customers to leave reviews and feedback about your products.
A website helps you build relationships with customers through newsletters, blogs, and social media integration.
A website gives you the ability to accept payments online and ship products directly to customers.
A website allows you to collect data about your customers which can be used to improve your marketing efforts.
If your focus is strictly on selling through social media only and you’re doing great. Then, that’s fantastic! However, if you are selling on social media but you are convinced that you could make more sales if you utilized more tools, then feel free to visit our website to learn about the types of websites we can build for you so that you can double the number of leads and sales you make.
For more information, visit www.renbacci.com or simply send an email to hello at Renbacci dot com to get started.
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