SPMAESTA is a digital-art studio and online store with a strong focus on eccentric colors and shapes that bring the art to life . To help promote the online store; I was commissioned to design animated promotional material that would be used on paid-advertising platforms such as AdWords and Facebook's pixel offering. The promotional items would primarily be used in retargeting efforts to send uncaptured traffic back to the online store for purchasing. Additional uses for the material includes email marketing, social media marketing and for brick-and-mortar advertising locations such as on video billboards found in shopping centers. To complete the project, I utilized the following programs: Adobe Illustrator, Adobe After Effects, Adobe Premiere Pro and Adobe Photoshop. Final work for the project can be seen below in video format as well as in .GIF format for placement on blogging platforms such as Wordpress and Medium.